In a 2001 interview, Gary Gygax was asked about the UK version, and responded:
"Yes, I saw the work, and I approved. Ian [Livingstone] and Steve [Jackson of Games Workshop] convinced me that their audience didn't like the illustrations used in American versions of the game, so I gave them the okay to produce their own. I had a copy of the Basic Set rules, but it was lost when Lorraine Williams took over TSR..."
Lost Art of D&D No. 2: Games Workshop's Holmes Basic (1977)
After Games Workshop attained the license to print a co-branded edition of TSR's 1977 Dungeons & Dragons basic rules book, they set about putting their own stamp on it, designing a new cover and replacing a number of the illustrations they deemed too crudely drawn for their U.K. market.
This makes me wish there was a.pdf available of the GW edition...
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